with Lau Lapides
Casting is global, digital, and massive. This week, Anne & Lau lead Bosses through the complicated world of casting. Resiliency & timing are key for booking that dream gig. Lau teaches us that not all rejections mean no. They often mean not right now. Anne shows us that we are every aspect of our business and that marketing well enough to get in front of voice seekers is part of your job, whether you like it or not! If you’re feeling overwhelmed and defeated during the casting process, tune in for some (super) powerful advice…
Anne & Lau discuss getting cast in the ever growing & changing market. It is all about timing, persistence, and auditioning. A lot.
"This is a personalized business where we can’t take anything personally." - Lau
Lau Lapides is Founder & President of Lau Lapides Company, a boutique coaching, training & production company for voice talent and actors. It has its headquarters in Boston with satellites in NYC, Miami and LA. Programs include hybrid online & in-person workshops, seminars, one-to-one personalized coaching, + showcases in NYC/LA and online. Lau’s media and broadcasting career coaches all work in television, film, radio and theatre. Their voices can be heard around the world.
Top 10 Takeaways
Quick-share concepts from today’s episode:
Do not fear submitting or resubmitting to the same client or brand.
Agents are looking for someone who is willing to audition. A lot. #VOBOSS
Resiliency is essential.
What you put into your career and craft is what you’ll get out. #VOBOSS
Focus + search with precision for audition & representation opportunities. #VOBOSS
Going to workshops doesn’t guarantee you work, but will make you better + can expose you to new voice seekers & peers. #VOBOSS
Create a list of your target clients, coaches, agencies, and studios.
Anybody who has a need for your voice services is a casting agent, whether they realize it or not. #VOBOSS
Getting in front of casting directors is a marketing effort. #VOBOSS
As a voice actor, you are responsible for all aspects of your business. #VOBOSS
"As a voice actor, you are the marketing department. Accounting department. Performance department. All of it!" - Anne
Referenced in this Episode
Direct links to things we brought up ++
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