Marketing: Social Media Influencers

What’s your handle? Social media has been changing the voiceover game for some time and now we’re seeing a whole new influence…clients who are asking for YOUR social media influence! Yup, some clients now want to know what your social media reach looks like. It’s a game-changer for sure. Are you ready to play ball? Coaches Anne and Gabby are here to help you score big with social media



Takeaways

Quick Concepts from Today’s Episode:

  1. Potential clients are starting to ask for a voice actors social media accounts in order to see what their social media reach and influence looks like.

  2. This is the path of the Millennial consumer. Influencers matter.

  3. Most voiceover actors don’t think of themselves as being influencers.

  4. Clients are paying close attention to what Is happening on your social media.

  5. Controversy, attention seeking, or negative social media behavior could be problematic for you.

  6. Don’t buy followers, but make an effort to be on Facebook, Instagram, Twitter, etc.

  7. Be on the platform your clients are on.

  8. Don’t maintain an empty feed. Post regularly if you are on a platform.

  9. Post things that let people know who you are without controversy.

  10. Be the person a company wants to represent their brand, a spokesperson.

  11. Companies have products and services and common elements to their message – when you are a voice for them, you are part of their message and mission.

  12. You can be fired from a job based on social media conduct.

  13. What you say and do on social media does matter.

Tweet This

Share ideas with your own network ++

I'm a #voiceover influencer! #VOBOSS Click To Tweet

It doesn’t take millions of followers to be an influencer. #VOBOSS Click To Tweet

I’m not just a voiceover actor, I’m a brand ambassador! #VOBOSS Click To Tweet


Referenced in this Episode

Direct links to things we brought up ++

  1. Recorded on ipDTL

  2. Follow VO Boss on Twitter

  3. Follow VO Boss on Instagram

  4. Follow Anne on Instagram

Full Episode Transcript

>> Today’s voiceover talent is more than just a pretty voice.

>> Pretty voice.

>> Pretty voice.

>> Pretty voice.

>> Today’s voiceover talent has to be a BOSS.

>> BOSS.

>> A BOSS.

>> A BOSS.

>> Join us each week for business owner strategies and success with your hosts Anne Ganguzza and Gabrielle Nistico, along with some of the strongest voices in our industry.

>> Rock your business.

>> Rock your business.

>> Rock your business.

>> Like a BOSS.

>> Like a BOSS.

>> Rock your business like a BOSS.

>> Rock your business like a BOSS.

>> A VO BOSS.

>> A VO BOSS.

>> A VO BOSS.

Anne: Welcome, everybody, to the VO BOSS podcast. I’m your host, Anne Ganguzza, along with my amazing bosstie cohost, Gabby Nistico. Hey, Gabby.

Gabby: Hi, Anne.

Anne: Gabby, I want to give a big shout-out to some of our newest BOSS Blastees. I like that, BOSS Blastees.

Gabby: Oh cute. BOSS Blastees.

Anne: Yes. These are some of our newest clients for our BOSS Blast marketing product. Shout-out to Denise Kelly, shout-out to Kimberly Young, Dan Osborne.

Gabby: Susan Glow and her daughters the Glow Girls, Cassie and Sabrina, and one of our original Blastees, Dave Clarke.

Anne: Guys, thanks so much for supporting the BOSS Blast, and thanks so much for allowing us to help you to get your marketing out there.

Gabby: You know, we talk to talent all the time who tell us, it’s one of the biggest challenges. It’s one of the biggest struggles that everybody is facing in our industry right now. How do I get my demo into the hands of more buyers? BOSS Blast is a product that a lot of people have come to know and rely on, and it’s been highly effective for myself, for Anne, and for all of these people that we’ve been working with. And if you want to learn more about it, you can go to voboss.com, and you can even sign up for a free 15-minute consult with me and Anne if you have questions about it.

Anne: And guys, remember, this is a list that is vetted, which means that these pe