with Natasha Marchewka and Katherine Tole
BOSSES, it’s time for you to use online casting sites + P2Ps to your advantage. Anne chats with Natasha Marchewka and Katherine Tole, co-founders of V123 Pros, a learning resource that elevates talents’ branding and V123 game. They discuss the importance of online casting sites, how you can brand yourself to be searchable & professional + tips on how to get & keep client connections through these websites.
In this bonus episode, Anne is joined by Natasha Marchewka and Katherine Tole of V123 Pros to discuss success on online casting sites.
"I don't subscribe to the negative camp that P2Ps just wanna take money from talent." - Katherine Tole
Natasha Marchewka is… only human – a fact she fully embraces in her voice over work. Like a deep chat with an old friend over coffee, or a supportive, motherly talk over tea, Natasha’s sound feels intimate, comforting, and understanding, yet also casual and natural. She’s authentic, down-to-earth and connects with her audiences on a personal level.
With a VO business since 2006, Natasha has experience and business acumen to accompany her warm voice excellence. She’s worked with a number of clients, including First Horizon Bank, Universal Studios, Florida Tourism, and more. In all her projects, Natasha is reliable and dedicated to delivering the voice over talent her clients hear in their heads. For 16 years and counting, she is always striving to educate herself and perfect her craft.
A non-binary voice actor, Katherine Tole identifies as gender and vocally fluid. Her vocal versatility can give voice to a variety of feminine and masculine-sounding characters for your next video game. She’s also the perfect narrator for your corporate commercial, explainer video, or e-learning engagement. With 9 years in tech, Katherine knows what your IT startup is trying to say, and she can even help you edit the video once it’s done! Katherine’s also well-versed in cold reading, loves collaboration, and offers quick turnaround time.
Top 10 Takeaways
Quick-share concepts from today’s episode:
Keep an open mind when approaching P2P sites. They are amazing tools! #VOBOSS
The best way to grow your business is to have a continuing relationship with your clients.
Keep your profiles on casting sites updated to put your best foot forward.
The SEO on bigger casting sites is very good, which will get more eyes on your profile.
Casting sites make you your own agent. It gives clients a direct line of communication with you if they love your profile. #VOBOSS
Presence on casting sites makes you available to clients and for work. #VOBOSS
These sites have a lower barrier to entry than agencies, which makes it accessible for you to get yourself out there and audition. #VOBOSS
Get specific on your profile. Specific, searchable words will bring you in front of clients.
When auditioning, give the clients two contrasting reads so they know your range.
Don’t be afraid to list other professional experiences you have outside of VO. Clients want to know that you are someone who they can rely on and who has been relied on professionally. #VOBOSS
"When you make yourself available for as many work opportunities as possible, online casting sites are one part of that puzzle." - Anne
Referenced in this Episode
Direct links to things we brought up ++
Recorded on ipDTL - get it here >>
Get involved with 100voiceswhocare >>
Join Voice123 >>
Connect with Natasha >>
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Check out V123 Pros >>
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Looking for ways to generate more work?
This is the most common question by far that new voice talent has when starting out. Wait who am I kidding? It's a common question for all of us - veterans alike! Where do I find voiceover work? The answer to this question is complex and has many layers. Alas, if it were that easy, we would all have thriving voiceover businesses with little to no effort. But here is where you need to really concentrate your efforts, and keep up the momentum. As I have said many times over, this career is a marathon, not a sprint.