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Business Building Blocks

Grow your voiceover business with actionable insights and expert advice from THE BOSSES! We dive into pivotal resources and strategic investments necessary for your success. The BOSSES share transformative coaching strategies that can shift your whole perspective on script interpretation and character understanding. By aligning your unique strengths with market demands, you can stay relevant. We emphasize the lifelong commitment to ongoing training and professional coaching, along with the need for top-notch demos and a polished website. Your website serves as your professional storefront, boosting your visibility and credibility with potential clients. Practical advice on budgeting, wise investments, and cutting unnecessary expenses will help you navigate financial challenges and maximize your resources to grow your voice acting career.

In this episode, The BOSSES help you navigate financial challenges and maximize your resources effectively.

Chapter Summaries

(00:02) Resources for Growing Your Business

Adding new genres, such as corporate narration, transformative coaching, and wise resource utilization for growth in the voice acting industry.

(03:43) Essential Investments for Voiceover Business

Ongoing training, professional demos, and a strong online presence are crucial investments for a successful voiceover career.

(09:52) Investing in Your Home Studio

Invest in reliable equipment like a professional microphone and SourceConnect for a successful home studio. Prioritize SEO and direct marketing for industry relationships. Be financially prepared for training and equipment costs.

(16:05) Investing in Your Voice Acting Career

Education, technology, budgeting, and professional support are crucial for success in voice acting and managing finances.

Top 10 Takeaways

Quick-share concepts from today’s episode:

1. Specializing in specific genres of voice acting can align your strengths with market demands, with corporate

narration being a particularly beneficial sector to focus on.

2. Continuous improvement through coaching, demos, and website enhancements is essential, despite financial challenges or a struggling economy.

3. Foundational investments in a voiceover business include ongoing training and professional coaching, creating top-notch demos, and maintaining a polished, professional website.

4. Setting up a home studio is crucial for voiceover artists, and investing in reliable equipment like a

professional-grade microphone, a good computer, and a stable internet connection is necessary for quality work.

5. High-quality studio sound is vital for making a positive impression on casting directors, and using services like SourceConnect can be beneficial for remote work.

6. Effective SEO and direct marketing are critical for building industry relationships and increasing visibility to

potential clients.

7. Budgeting and cutting unnecessary expenses are important for financial sustainability in the voiceover industry, as is reviewing financial outlays periodically to ensure profitability.

8. Professional support from accountants and lawyers can help voice actors manage business finances and

contracts effectively.

9. Voice actors should consider the changing landscape of education and financial considerations in pursuing a

career, making wise investments in education and technology.

10. Marketing and networking are essential for building a voice acting business, and a strong online presence can

facilitate client communication and work efficiency.

Referenced in this Episode

Direct links to things we brought up ++

Recorded on ipDTL - get it here >>
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Anne Ganguzza - female voice talent with blond hair, black glasses and red lipstick. She is smiling at the camera and wearing blue headphones.

More from Anne Ganguzza

She's a powerhouse voice talent, producer, and host. Book time with Anne to get your voiceover career in gear or focus on a specific genre. Catch her each week on VO BOSS or register for an event on >>


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